role
Full concept development from brand idea to product launch. Ongoing packaging design & website development.
impact
Visually striking shelf appeal for a brand-new range, just as it hits the shops.
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Plantlike

Plantlike is my own brand: un-killable paper houseplants you build yourself in about 45 minutes. I took it from the first idea to launch – the product itself, the illustrated die-cut leaves, the instructions, the packaging and the wholesale website.

In a shop, the box does the selling. People have a few seconds to see that it’s a gift, oh and a craft kit, so every panel has a job: what it is, what’s inside, how it goes together and who it’s for.

Visit the Plantlike website (opens in a new tab)

Packaging, instructions and in-box artwork design
Brand naming, identity design and social icons
Wholesale website design and build
Full illustration of die-cut plant parts
Bold packaging design across the range
A cohesive range of launch products
Compelling visual brand shots
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